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Advantages of advertising on Intercity Bus

HIGH LEVEL OF EXPOSURE

Presence of your brand 24 hours a day, 30 days a month, 365 days a year. 60% of the brands observed on an average route are remembered and in 76% this memory is correct.

HIGH ACCUMULATION

It allows your brand to achieve levels of accumulation and exposure that cannot be matched, as your presence cannot be ignored, night or day.

CONSUMER REMEMBER

84% of people observe at least one piece of advertising during an average journey of 20 minutes, evidencing a high willingness to this type of advertising.

IMMEDIATE RESPONSE

Since it shares with the cinema its ability to generate immediate purchase responses, mainly due to its location, outside the home.

CONSTANT BRAND PRESENCE

Ease of reaching hard-to-reach groups such as young people and adolescents, who use print media little and are often away from home.

Formats and rates 2023

Production and labeling

Intercity Bus' fleet of intercity buses offers 32 lines, with a fleet of 42 vehicles and transported 4,958,995 travelers last year.

Standard Format

Production and Labeling

Plus Format

Production and Labeling

Extra Plus Format

Production and Labeling